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Committees 2010-2011

Western States Roofing Contractors Association

Section 1 - Education
WSRCA offers various educational tools and opportunities for the roofing industry through its foundation, the Davis Memorial Foundation.


Section 2 - Industry Issues
  • Industry Liaison: This committee is the liaison between WSCRA and other industry associations. Their communication efforts facilitate work on joint projects.

  • Standards: This committee studies western region building codes and alerts members about proposed state and federal laws that affect codes and licensing requirements.

Section 3 - Low Slope
This committee coordinates and develops research and technical programs for current and continuing problems and trends in the low slope roofing market.


Section 4 - Member Services
  • Membership Development: This committee is charged with developing the membership of WSRCA. It sets recruitment goals, develops membership promotions, and recommends new benefits.

  • Marketing & Technology: This committee approves articles for publication, and develops promotional efforts and identifies opportunities that further the goals and growth of the association. It also researches and recommends technology tools that enhance communication within the WSRCA office and keeping the communication tools up to date for both the office and the membership.

  • Safety & Health: This committee studies the safety concerns of the roofing industry and alerts members about industry-related safety improvements and requirements.


Section 5 - Steep Slope

This committee coordinates and develops research and technical programs for current and continuing problems and trends in the steep slope roofing market.

Section 6 - Waterproofing Committee

This committee coordinates and develops research and technical programs for current and continuing problems and trends in the waterproofing roofing market.


Section 7- President's Committees

  • Affiliate Relations: This committee is the liaison between WSRCA and Affiliate Organizations. Committee members attend Affiliate Organizations' conventions, meetings, and special events, and invites Affiliate Organizations to participate in WSRCA events. This committee meets with the affiliate groups once a year at the convention to exchange ideas.

  • Associate Advisory Council: Interact with the Board of Directors as a long range planning committee, submitting ideas and goals for review and evaluation. This council consist of two members of each category of Associate membership (A, B, C, D) and specific members of the Executive Committee.

  • Awards: The function of this committee is to choose recipients for the organization's various awards: Hall of Fame, Special Awards, Outstanding Service Awards, Citizen Awards, Profiles of Service and Board Member of the Year

  • Budget & Finance: The responsibility of this committee is the control and general supervision of the association's finances and to develop and recommend a sound fiscal position and budget.

  • Convention: This committee is responsible for the development and coordination of the educational sessions, professional speakers, meal events and social activities of the convention. They are also charged with long range planning for future convention sites and programs.

  • Executive Committee: The responsibility of this committee is to serve as an interim governing body between meetings of the association's governing body and to operate with authority vested by the governing body.

  • Former President's Council: The function of this council is to interact with the Board of Directors as a long range planning committee, submitting ideas and goals for review and evaluation.

  • Nominating: The responsibility of this committee is to review and make recommendations to the membership, in accordance with the Bylaws, for officer and director candidates to serve the association.

  • Strategic Planning: The function of this committee is to develop the 5 year Strategic Plan and proceed with the implementation. This committee would also be charged with reviewing the plan each year.

Section 8 - Associate Advisory Council
This council advises the WSRCA on all aspects of its yearly operations and provides WSRCA insightful information on the current state of the industry.




Section 1 - Education
Robin Winkle, Executive Liaison
Davis Memorial Foundation

Bob Porter, Chairman

1. Marc Dodson
2. Steve Duchene
3. Arlene Lawson
4. Keith Sanders
6. Geoff Thomas







Section 2 - Industry Issues
Michael Tory, Executive Liaison
Industry Issues Committee

George Madsen, Chairman

1. Bill Asbury
2. Tom Asbury
3. Tom Bradford
4. Eddie Harrison
5. Bruce Hunter-Duschel
6. Curtis Large
7. Carole Lowrance
8. Joe Nussbaum

Staff Liaison- Jim Carlson, Stephen Elliott






Section 3 - Low Slope
Chuck Chapman, Executive Liaison
Roofing Details Committee
Low Slope Technical & Research Committee

Eddie Harrison, Chairman

1. Tom Asbury
2. Bill Baley
3. Darin Douglas
4. Leo Ibarra
5. Curtis Large
6. Carole Lowrance
7. Christian Madsen
8. George Madsen
9. Joe Nussbaum
10. Bruce Radenbaugh
11. Steve Reardon
12. Pete Schmautz
13. Fred Schroeder
14. Larry Shelton
15. Robin Winkle

Staff Liaison- Jim Carlson, Stephen Elliott

TPO Sub-Committee
1. Chuck Chapman
2. KC Barnhardt
3. Christian Madsen


Staff Liaison- Jim Carlson






Section 4 - Member Services
Christian Madsen, Executive Liaison

Member Services Committee

Marketing & Technology Sub-Committee









Membership Sub-Committee















Newsletter Sub-Committee









Safety Sub-Committee

Robin Winkle, Chairman

Steve Reardon, Co-Chairman

1. Bill Baley
2. Jill Bloom
3. Chuck Chapman
4. Heidi Ellsworth
5. Christian Madsen

Staff Liaison- Chris Alberts

Robin Winkle, Chairman

1. Brad Baker
2. Marc Dodson
3. Don Fry
4. Gary Martin
5. Hans Matheus
6. Travis Nelson
7. Dennis Ryan
8. Fred Schroeder
9. Michael Trotter
10. Robin Winkle


Staff Liaison- Joel Viera

Chris Alberts, Co-Chairman

1. Robin Winkle (Member Services)
2. Christian Madsen (President)
3. Don Fry (Steep Slope)
4. Leo Ibarra (Waterproofing)
5. Eddie Harrison (Low Slope)
6. George Madsen (Industry Issues)

Darin Douglas, Co-Chairman

1. Greg Carlson
2. Leo Ibarra
3. Pete Schmautz

Staff Liaison- Sofia Pulido






Section 5 - Steep Slope
Travis Nelson, Executive Liaison
Roofing Details Committee
Steep Slope Technical & Research Committee

Don Fry, Chairman

1. Bill Asbury
2. Brad Baker
3. Tom Bradford
4. Greg Carlson
5. Bruce Hunter-Duschel
6. Gary Martin
7. Hans Matheus
8. Michael Tory
9. Michael Trotter

Staff Liaison- Jim Carlson, Stephen Elliott






Section 6 - Waterproofing Committee
Bruce Hunter-Duschel, Executive Liaison
Roofing Details Committee
Steep Slope Technical & Research Committee

Leo Ibarra, Chairman

1. Bill Asbury
2. Tom Asbury
3. Brad Baker
4. Dan Blue
5. Bruce Radenbaugh
6. Frank Lawson
7. Joe Nussbaum
8. Dennis Ryan
9. Larry Shelton

Staff Liaison- Jim Carlson, Stephen Elliott



Section 7 - President's Committees
Arlene Lawson, Staff Liaison
Awards Committee

Christian Madsen, Chairman
Travis Nelson
Arlene Lawson

Finance Committee

Travis Nelson, Chairman
Christian Madsen
Chuck Chapman
Arlene Lawson


Convention Committee

Travis Nelson, Chairman
Executive Committee


Executive Committee

Christian Madsen, President

1. Travis Nelson, Senior VP/Treasurer
2. Bill Asbury, Vice President, 1 year
3. Michael Trotter, Vice President, 1 year
4. Bruce Hunter-Duschel, Vice President, 2 years
5. Michael Tory, Vice President, 2 years
6. Chuck Chapman, Immediate Former President
7. Arlene Lawson, Executive Director

Former President's Council

Christian Madsen, Chairman
All Former Presidents

Nominating Committee

Chuck Chapman, Chairman

1. Arlene Lawson
2. Christian Madsen
3. One Appointed Former President

Strategic Planning
Sharon Keppler, Chairman

Membership Development Team
Joel Viera, Captain
Communications/Public Relations Team
Chris Alberts, Captain
Human Resources Team
Arlene Lawson, Captain
Educational/Technical Development Team
Carole Lowrance, Captain

Section 8 - Associate Advisory Council
Arlene Lawson, Executive Liaison
Associate Advisory Council

Geoff Thomas, Owens Corning, Chairman
Marc Dodson, Western Roofing Magazine., Co-Chair

1. ABC Supply, John Crowle
2. Allied Building Products, Greg Bloom
3. Atlas Roofing Corporation, Joe Nussbaum
4. Cant Strip Corp. of America, Ernie Duran
5. Carlisle Syntec, Joe Stassi
6. Cleasby Manufacturing, John Cleasby
7. DOW Roofing Systems, Larry Shelton
8. Eagle Roofing Products, Hans Matheus
9. EagleView Technologies, Heidi Ellsworth
10. GAF-Elk Materials Corp., Lee Lewis
11. Firestone Building Products, Terry Orchard
12. Johns Manville, Dave Bentley
13. Malarkey Roofing Products, Ric Robbins
14. Roofing Contractor Magazine, Jill Bloom

Staff Liaison- Joel Viera